The Marketing Game Has Changed
With rapid advancements in technology, the content marketing landscape for nonprofits and universities has shifted dramatically in recent years. For example, the efficacy of yesteryear’s direct mailing campaigns is now waning in favor of online marketing and content strategies.
With limited resources and out-of-date processes, how do you manage these changes for your organization? How can you come out from behind the digital marketing curve, make the most of your brand’s assets and overcome marketing team silos?